The salmon-pink shade is enticingly described by the colour experts at Pantone as an 'animating and life-affirming coral hue, with a golden undertone that energizes and enlivens with a softer edge'.
The colour pros have also provided a quintet of palette combinations, to show exactly how versatile the relaxing colour is, pairing it with everything from deep golds and pale greys through to forest greens and neon brights.
So why, exactly, was Living Coral chosen as the colour to define the next 12 months? Pantone explains: "In reaction to the onslaught of digital technology and social media increasingly embedding into daily life, we are seeking authentic and immersive experiences that enable connection and intimacy".
The official explanation continues: "Sociable and spirited, the engaging nature of PANTONE 16-1546 Living Coral welcomes and encourages lighthearted activity. Symbolizing our innate need for optimism and joyful pursuits, PANTONE 16-1546 Living Coral embodies our desire for playful expression".
Leatrice Eiseman, Executive Director of the Pantone Color Institute, adds: "Colour is an equalising lens through which we experience our natural and digital realities and this is particularly true for Living Coral. With consumers craving human interaction and social connection, the humanizing and heartening qualities displayed by the convivial PANTONE Living Coral hit a responsive chord".
So how, exactly, are you best to incorporate it into your kitchen, bathroom or bedroom? The beauty of the colour lies in its versatility; this is a shade that can work as both an attention-grabbing focal detail or a more subtle, barely-there accent. In the boudoir below, for example, a decadent velvet bed - in shades of pink-infused coral - provides the perfect contrast to the all-white walls surrounding it, making it a true focal point of the room.
That said, it also makes a cool, relaxed colour for the walls, too, as proven in the bedroom below where it provides a base upon which other colours and textures can be layered.
It can also work as an accent wall, too. In the bathroom shown here, for example, the warm shade on the wall with the window provides a welcome splash of colour in an otherwise all-white bathroom.
It also works on a smaller scale, too. In the bathroom above, a coloured towel adds a welcome pop of warmth; in the kitchen below, bright chairs bring a splash of vibrancy.
Naturally, Living Coral is in excellent company - cast your eye over some of the more recent shades that have also been awarded the title...
NEXT! Want to add a splash of colour to your home? Get inspired with our moodboard of rainbow-bright ideas - click any image below to begin browsing.
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